Vistara AI 2027

Vistara AI 2027 is a hands-on AI conference for digital agency owners at the Hilton San Diego Bayfront, from 24 to 26 February 2027. It is organised by E2M, a white-label growth partner to more than 1,100 digital agencies, and hosted by E2M CEO Brent Weaver.

Wednesday 24 February is optional: an afternoon networking experience followed by a community welcome reception with drinks, hors d'oeuvres and live music. The two conference days follow on Thursday 25 and Friday 26 February.

The organisers are clear that this is an implementation event, not a mega-conference. There are no expo halls, vendor booths or overlapping breakout tracks, attendance is deliberately limited, and agency owners are encouraged to bring a key team member such as their COO, operations lead or head of delivery.

Vistara is built for agencies that deliver results for clients. The organisers list:

• Web design and development agencies
• Full-service digital agencies
• SEO and content marketing agencies
• Performance marketing agencies
• Creative and branding agencies
• PR and communications firms
• Paid media and ad management teams
• AI and automation agencies

E2M says the overall agenda is finalised. Day one, Building an AI-First Agency, covers what separates AI-first agencies, packaging AI services, pricing AI retainers clients understand and building AI-enhanced offers, with real agency case studies. Day two, Implementation & Growth, is about building an AI implementation roadmap, prioritising initiatives and learning from agency leaders who have deployed AI, finishing with a 90-day action plan for each agency. Across both days there are live demonstrations of AI workflows in sales, operations and fulfilment, workshops on AI retainers, and a library of more than 100 agency automations.

The speaker line-up for 2027 has not been announced. Past Vistara speakers include Britney Muller of Orange Labs, Andy Crestodina of Orbit Media, Mike King of iPullRank, Dale Bertrand of Fire&Spark, Jason Swenk of Agency Mastery 360, Jonathan Mast of White Beard Strategies and the author David C. Baker. E2M's own AI leadership team, which works with more than 35 agencies on live AI implementations, leads hands-on sessions.

Vistara is aimed at agency owners rather than affiliates. Its target list includes performance marketing, SEO and content, and paid media agencies, and the programme is about packaging, pricing and delivering AI services, so it suits AFFMashup readers who run or work in an agency serving performance-driven clients. The no-vendor-pitch format also means the time goes on peer discussion rather than sales demos.

Two passes are on sale. The VIP Pass costs $799 per person, down from $1,099, and covers the welcome reception, both conference days, lunch and the Complete AI Automation Playbook. The Agency Pass costs $1,549 in total for up to three people from the same agency, down from $1,849, with full VIP benefits for each person; proof of shared employment may be requested. Groups of more than three are handled directly by the E2M team.

The conference is held at the Hilton San Diego Bayfront. Arriving on the Wednesday makes it possible to join the optional afternoon networking and the evening welcome reception before the first full day.